ePoolSupply
User-friendly e-commerce experience, Ad Campaigns, and SEO translate to sales.
Key Metrics
17.46x
Return on Ad Spend
The Problem
When our partnership began, ePoolSupply was a brand-new business. They brought Youtech on at the start to help them grow.
The Goal
Before Youtech got involved, ePoolSupply was doing less than $1 million in sales a year. ePoolSupply came to us to create an e-commerce business and drive purchases.
The Strategy
Our team got to work optimizing product and collection pages to differentiate from competitors. We planned and optimized relevant content that helps customers understand the products ePoolSupply offers and that addresses common pool equipment issues such as installation, repair, and troubleshooting.
PPC
Main lead funnel for short-and-medium term growth
SEO
Positioning for long-term success
Social Media Ads
Customers think of you first when it’s time to buy
The Results
ePoolSupply put their faith in us and have been a loyal Youtech client for over five years. In that time, we’ve helped scale their once-small business into a national retailer. They now not only have a strong online presence as an ecommerce retailer, but have also opened a successful storefront in Phoenix, Arizona. With Youtech at their side, they’ve gone from making less than $1 million in annual revenue to making $20 million annually.
SEO Results
+691
keywords in top 10
+386
keywords in top 3
+403
total keywords
+54.68%
organic sessions
+56.05%
organic users
+258.23%
organic revenue
+191.27%
organic purchases
+88.66%
organic ECR
“
Since working with Youtech, we have seen 600% growth. My experience using Youtech has been incredible.
I switched over to Youtech, and I felt like I got 50 more employees. If I ever need anything, Youtech handles it all. Make the switch, this is a company that will help you grow.
Jacob Fladhammer – Owner – ePoolSupply
PPC Results
15% ($0.89 vs $0.77)
cost per click
0% (1.15% vs 1.15%)
click thru rate
-4% ($8.62 vs $9.02)
cost per acquisition/lead
+5% (5273 vs 5024)
transactions
-1% ($58.1k vs $58.8k)
spend
+58% ($1.4M vs $907k)
revenue
+60% ($24.63 vs $15.43)
return on ad spend
+50% ($272 vs $181)
average order value
Social Media Results
+439,112
impressions
+9,416
link clicks
$73,843.86
revenue
17.46x
return on ad spend
