J&J Ventures
SEO — Video — Web Design — Web Dev
The thrills have arrived with J&J Ventures: an amusement and video gaming terminal operator. Headquartered in Illinois, partnered businesses gain an industry expert and world-class service in Illinois, Indiana, Missouri, Kentucky, and Pennsylvania.
Goal.
Help businesses succeed with world-class services
After acquiring Awesome Hand Gaming—a client of Youtech for six years—J&J Ventures sought to build their own online presence in the gaming and amusement industry. They wanted to help their partnered establishments to optimize player enjoyment and maximize revenue. For this to happen J&J Ventures honed in on marketing—choosing Youtech to assist in developing and expanding their digital and traditional marketing efforts.
Their goals were simple: increase online presence, improve conversion rates, and grow brand awareness.
We’re not one to brag, but our marketing solutions speak for themselves; J&J Ventures knew trusting Youtech was a winning bet.
The Plan.
After speaking to our team, J&J knew they hit the jackpot. Together, we buckled down and selected the best-suited marketing services to help them win big. From classic SEO to creative videos and web design, we certainly went all in.
SEO.
Performed extensive on-page optimizations and locational content built-outs to increase the search ranking of this industry leader.
Video.
Created 12+ videos pertaining to sales, human resources, gaming legislation, and more. Collaborated on promotional strategy, scriptwriting, and production to educate viewers on state legislation and services.
Web Design/Dev.
Fixed the CRS made under past agencies. Adjust site content, SEO, web integrations, and more as needed.
PPC.
Implemented a series of branded and non-branded campaigns, resulting in nearly 75% lead increase.
The Results.
If any agency could help J&J Ventures achieve fast growth, it was going to be Youtech. So our marketing experts developed strategies to resonate with J&J Ventures’ audience, then established the company as a trusted gaming and amusements partner. To no one’s surprise, their investment paid off—big time.
259%
Increase in Organic Search Traffic.
200+
Rebranded Locations.
12.5%
Increase in Organic Conversions.
74.4%
Increased Paid Google Conversions.
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