Rise Bar
PPC – SEO – Social Ads
There is a direct correlation between what we put into our bodies and what comes out in terms of how we think, behave and perform. Rise Bar not only lives by this truism, it’s what has guided them to create the world’s simplest protein bar. One that delivers everything you need in order to rise above.
Made with just five plant-based ingredients or less, Rise Bar elevates any exercise plan, snack break, or errand run. Each bite of perfectly blended nut butter, natural sweetener, and protein powder was formulated to support your clean lifestyle goals.
The Goal.
Increase Online Conversions
Previously, Rise Bar had worked with other advertising agencies to get their Facebook ads up and running. However, they decided to make the Youtech switch to lower their cost and increase marketing efforts efficiency.
By focusing on social media marketing and web development as a whole, we needed to bring their blended Facebook ad CPA to around 40 dollars.
The Plan.
While Rise Bar was out helping people eat and live better, we got right to work ensuring their audience understood just how much they could be getting from five simple ingredients. Their web development and social media strategy was about to reach a whole new level.
PPC.
Youtech set up Google shopping, branded search, non-branded search, and display retargeting campaigns to cast nets throughout the pay-per-click marketing funnel.
SEO.
Our SEO content writers implemented clean, concise copy throughout their website so the delicious product displays could do all the talking.
Social Ads.
Their social media shifted to run retargeting, acquisition, and holiday campaigns. To sweeten the deal, the promos spotlighted popular flavors all across their social media.
The Results.
35.53%
Decrease in Retargeting CPA.
3.63%
Increase in Overall Revenue.
4.67%
Increase in Average Order Value.
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