Make lasting connections
Industry-specific trade shows are one of the best and most influential ways to make a lasting impact on a targeted audience. There are three ways to make a memorable, in-person impression at a trade show:
Put the ‘work’ in network
Trade shows are the Super Bowl of networking opportunities. Besides pulling someone aside and speaking with he or she directly, there are a number of ways to create valuable interactions and grow your contacts. We’ll assist in setting the tone for your business at trade shows, speaking engagements, and seminars to start off on the right foot (or left, whatever works).
A well-made trade show booth or exhibition is exponentially better than one of the unremarkable variety.
Positioning yourself as a thought leader within an industry is excellent not only for the added exposure but networking and building trust. Hubspot’s inbound methodology focuses on engaging potential prospects before delighting them, and a skillfully crafted presentation has the opportunity to both engage & delight at the same time.